Inside my brain…
For me, it all starts with an idea. Fuelled by an energy to create something memorable. I delve into the brief and the client, really think about who they are, the audience we’re looking to engage and the space we’re infiltrating.
When that brief hits, I’m in. Whether it’s launching a brand new website for a global law firm, or launching a TikTok channel for a tech giant, I bring that same love of creating. I’ve been creating content, directing shoots, and writing copy long and short for over 8 years now, leading a team to become the best they can be.
Now, I’m ready to channel everything I’ve learned into a new challenge. Whatever it is, if I don’t know how to do something, I’ll certainly figure it out.
AWARDS AND HONORS
2023
Employer Brand Management Awards
Best management of the employer brand following a change of mission, positioning, or management (Marston’s): Silver
2024
2024
Employer Brand Management Awards
Best management of the employer brand following a change of mission, positioning or management (OLX): Gold
Recruitment Marketing Awards Agency of the year (Tonic)
2023
2024
Employer Brand Management Awards
Best employer brand management from the public sector (Met): Gold
Transform Magazine MEA Awards Best Employer Brand (Hilti): Gold
Copywriter of the year (2019)
Newcomer of the year (2017)
Employee of the quarter (2017)
Copywriter of the year (2019) Newcomer of the year (2017) Employee of the quarter (2017)
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2018 - 2024 @ Tonic
Creative Director | Associate Creative Director | Senior Copywriter | Copywriter2023 - 2024 @ RADs & RMA Award Judge
2023 @ London School of Economics
MBA Essentials2016 - 2018 @ Talent Works
Copywriter & Traffic Manager